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The ADS Agency Podcast is here to bring you the very best in marketing and branding tips as well as business tips for the aspiring entrepreneur, that small business owner who doesn't have anyone on staff in marketing yet and also the career professional who wants to work on building up their personal brand. Thanks so much for joining us! We look forward to chatting with you.



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Feb 12, 2020

If you're a small business just trying to lay a solid (and powerful) foundation for your marketing program for the first time, you need to take a look at your competitors. Here's a simple, quick (and efficient) way to get a good lay of the land for your competitive landscape.

Included in this Podcast:

  • Task 1: Pick 3-5 competitors
  • Task 2: Google what your customers would google
  • Task 3: Review their websites
  • Task 4: Review their social media pages
  • Task 5: Think about how customers will google your services (check again for any other notable competitors you might've missed)

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Andrea D. Smith, The ADS Agency

Marketing & Branding Tips for Entrepreneurs & Career Professionals